Zapier - Mailchimp Subscribe

Have your hotspot users automatically subscribed to your Mailchimp list!

Important note: Our Zapier v2 App is now available, get an invitation here .
You should use this new app as the old one will be revoked soon.


You need to turn on the "Subscribe to our newsletter" data capture field in your hotspot from the Control Center > Manage > Locations > click on name > Modify Hotspot Data > Data Capture:

If you turn this on, there will be a "Subscribe to our E-Newsletter" checkbox for every new customer. You can modify this text of course to like "Get new offers from our shop" or any text related to your business by modifien the language file in your skin (signup_cc newsletter tag).

NOTE: If you would like to signup all customers without showing them the "Subscribe to our E-Newsletter" option, you need to use the "New Customer" action when you select the trigger on Zapier (steps below)!

Go to this page and click on "Start Using This!" button on the top right.

From the left side, choose as a trigger. Choose "New Customer" if you want to add all customers to your email list. Choose "New Subscriber" if you only want to add those customers who checks the "Subscribe to newsletter" checkbox on the splash page. From the right side, choose Mailchimp and choose "Add Subscriber".

Your API key can be generated from the Control Center, under Tools > API Keys. You can use any API keys you created, including API keys for secondary operators.


Add your Mailchimp account. You will be forward to Mailchimp's panel to log in to Mailchimp and authorize Zapier.


Optionally you may want to define a filter to add subscribers from only a specific location, or only those customers whose email exists. You can also use Locations Groups if you defined them in the Control Center. If you used an API Key which is created for a secondary operator, then only those customers will receive emails that are assigned to the secondary operator.


Create your Mailchimp subscriber based on a list you have. stores First Name and Last Name as "name" so you may want to add a "Full Name" field to your Mailchimp list first so you can use this tag in your campaign. Or you can just use "First Name" as the full name.

Then choose your Mailchimp list, then click in to the email filed and choose "Email" from the list and you may also wish to integrate the customer's name to mailchimp, either as "First Name" or the custom "Full Name" if you added this filed previously. You can click on "enable live preview" to see the actual data that will be exported to mailchimp. If you need help, check out Zapier's Mailchimp tutorial. (


That's It!

If everything is working well, Zapier will pull out any new subscribers periodically, which will appear in Mailchimp with a few minutes delay.

Setup a hotspot today! No credit card required.
  Sign up for free
©2006-2024 HotspotSystem, Inc. All Rights Reserved.